They say no one cares about the Gap logo changing, except us stupid creative types. Well, us stupid (vocal) creative types just made the Gap realize their mistake. They're going back to their classic logo immediately.
Think New York agency Laird & Partners will ever be hired by another big company for a rebrand?
Kamchatka, an agency in Buenos Aires, has built their website inside the new Twitter. It's sort of interesting, but it's sort of gimmicky too. What are they gaining here, except some attention? They still have to drive people away from Twitter to look at their work. And they still need a video to explain how to use the thing. What do you think?