Adzookie.com, a free mobile advertising company, is turning houses across America into billboards. They're looking for homes that are owned and not rented or leased. The entire outside of the house is painted, minus the roof, the windows and any awnings. Painting takes approximately 3 - 5 days. Adzookie.com will pay the mortgage every month for as long as the house is painted, which can be up to a year. So far, 223 homeowners have contacted Adzookie.com as well as 12 businesses, 7 restaurants and 1 church.
In other news, arson is up in neighborhoods that Adzookie.com has penetrated.