• The Denver Egotist: March Guest Editors on Coudal

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    If you get sick of reading our content on our venue this month, wander on over to Coudal where we’ll be guest editors during all of March on their blog Fresh Signals—making you equally ill.

  • Top 10 Media and Marketing Books of All Time

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    Ad Age took a vote from readers and 400 books got a nod. They boiled it down to the top 10. Here they are.

    1. “POSITIONING: THE BATTLE FOR YOUR MIND” by Al Ries and Jack Trout (Buy It)

    2. “OGILVY ON ADVERTISING” by David Ogilvy (Buy It)

    3. “THE 22 IMMUTABLE LAWS OF BRANDING” by Al Ries and Laura Ries (Buy It)

    4. “E” by Matt Beaumont (Buy It)

    5. “HEY, WHIPPLE. SQUEEZE THIS: A GUIDE TO CREATING GREAT ADVERTISING” by Luke Sullivan (Buy It)

    6. “WHERE THE SUCKERS MOON: THE LIFE AND DEATH OF AN ADVERTISING CAMPAIGN” by Randall Rothenberg (Buy It)

    7. “GOOD TO GREAT: WHY SOME COMPANIES MAKE THE LEAP AND OTHERS DON’T” by Jim Collins (Buy It)

    8. “THE BOOK OF GOSSAGE” by Howard Luck Gossage, Jeff Goodby and Bruce Bendinger (Buy It)

    9. “INFLUENCE: THE PSYCHOLOGY OF PERSUASION” by Robert B. Cialdini (Buy It)

    10. “BLINK: THE POWER OF THINKING WITHOUT THINKING” by Malcom Gladwell (Buy It)

  • The Blue Mustang Debate Picked Up by NY Times

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    Because the whores at The Egotist pretty much accept anything anyone invites us into on Facebook, we currently belong to two opposing Denver groups. The first is called “Support the Bad Ass DIA Mustang” and has 41 members. The second is called “DIA’s Heinous Blue Mustang Has Got to Go” and has 9,985 members.

    While both have equally compelling Facebook group names, you can tell from the number of members in each which way the public is swaying on its opinion of the red-eyed, massive-penised blue mustang statue that greets visitors to Denver International Airport.

    Yesterday, the debate reached its most widespread coverage yet in an article in The New York Times. What’s your take on the mighty blue ‘stang?

    Thanks, Brad

  • Hire Me: Anthony Castellano, Art Director

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    Name: Anthony Castellano
    Specialty: Art Director
    Why Hire Me: This is how I survive – this is the only way I make money so why would I mess that up? If I screw this up, then I am out of money, out of a house and out of a life, and I will end up homeless on the streets without a dime to my name and no means to provide for myself. Knowing this ensures that I do everything I can to provide you with the best damn work possible.
    Contact Me: 303.919.6432

    ^ Concept: Poop bags printed by TRI-R Recycling. Donated to various parks in Colorado. Newspaper ad and busboards also featured the same message. Headline: Does a bear poop in the woods? Subhead: Not if there aren’t any woods. Client: TRI-R Recycling.

    ^ Headline: The next time people ask about bonuses, invite them to look out the window. Subhead: State of Colorado. Contact the Colorado Office of Economic Development…

  • Hire Me: Drew Wieland, Copywriter

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    Name: Drew Wieland
    Specialty: Copywriter
    Why Hire Me: For starters, I bring seven years of experience to the table, and I can write just about anything for any medium, and I do it really darn well and on time. Oh wait, that’s only one sentence. I suppose I could say that I’m really fun to work with, or maybe plug the fact that my kids are sick of Ramen.
    Contact Me: drewwieland[at]msn.com

    Click for Bellco Radio.

  • Sweet Suburbia Toy

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    The + Garden Gun 5.1 design was part of a project called The Design Reaktor Berlin, and is the perfect way to freak out your Highlands Ranch neighbors.

    In this multi-disciplinary research project at the Universität der Künste Berlin (Berlin University of the Arts), they want to encourage collaborations and match innovative designers’ skills with small and medium-sized companies to find new solutions to industrial design and locations in Berlin. Love it.

    Via Trendhunter

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