What began with the acquisition of interactive firm texturemedia in Boulder one year ago, now sees CP+B jumping the pond with a major acquisition of a Swedish digital shop.
Crispin Porter + Bogusky announced today that they are expanding their European base of operations with the acquisition of renowned Swedish digital agency, Daddy. Currently CP+B has service offices in London, Spain and Germany but will now count Gothenburg, Sweden as its first creative hub and factory within Europe.
This is a true launch of CP+B Europe with Gothenburg as the center of European operations. The move strengthens CP+B’s global presence and allows them to better serve their current global clients, Burger King and Microsoft, as well as pursue new business with global demands.
Founded in 2000 and based in Gothenburg, Daddy has gained global recognition for their innovative approach to interactive design and development. The firm specializes in interactive brand building and business development, visual identity creation and digital strategies. Their high profile client list includes Scania, Ciba Vision, Heinz, SAS, Philips, Capio, TeliaSonera and Autodesk.
“There is really only one agency in the world we can imagine being a part of. That agency is CP+B,” said Gustav Martner, Executive Creative Director and founding partner, Daddy.